NEWS
The Davidson Flower Company
This past weekend residents and visitors who wandered downtown were treated to a beautiful, blooming gift. Karen Holmes, owner of the Davidson Flower Company, decorated the bench in front of Summit Coffee with dozens of floral blooms. We thought our readers might want to see pictures if they missed it, and to learn more about the Davidson Flower Co.
Here’s a link to some of our photos of the beautiful flowers, and the information below is from the Davidson Flower Co. website.
The Davidson Flower Company is a business that has been a long time coming for me. I lived in New York for several years and worked for a time in the event planning industry on the Upper East Side. I was able to work within the many sides of the industry and apprentice under our agency’s owner on several large-scale weddings and events throughout the New York area. As I gained more experience in the event planning industry, I was really being drawn towards the floral design aspect of events. I found myself wandering down to 28th Street to the Flower District many weekends to buy flowers to make arrangements for friends. And after having the privilege of watching installations from many of the top wedding floral designers in the city, a creative idea was starting to bloom.
After moving back home to North Carolina and starting a family, my desire to open my own floral design company grew greater. The Davidson Flower Company is a “farmer-florist” design business that specializes in a lush, ethereal, “farm to vase” aesthetic and utilizes many flowers from our large backyard cutting garden when it’s in season. I completed a 6-week workshop with Floret, a popular flower farm located in Washington state, focusing on growing heirloom flower varieties in our micro-mini flower farm setting. Due to the small scale of my cutting garden, I am not able to solely provide all of the blooms and greenery that I will need for my clients, so I’m proud to partner with and support other area flower farmers and local wholesalers to help fulfill orders.
The Davidson Flower Company focuses on 6 offerings:
1. Wrapped Bouquets
2. Everyday Flowers
3. Subscription Services
4. Wedding and Event Floral Design
5. Classes and Garden Consulting
6. Sympathy and Funeral Flowers
An important note about The Davidson Flower Company, is that we are structured under a “Profit for Purpose” business model. We make a commitment where 10% of our revenue from each sale will be split equally and donated to 3 charities in our local area: The Ada Jenkins Center, Bags of Hope, and Urban Ministry’s Room in the Inn. Our hope and goal is to show people that the most beautiful thing about flowers is not necessarily in their appearance or sweet smell, but rather in the lasting social justice impact they can have long after they have wilted. With each order a client places, they know that a certain percentage of their purchase goes directly towards helping these charities fulfill their greatest needs.
We are so thrilled to set up our home studio in Davidson and we have been blown away by the outpouring of love and encouragement we have already received from so many of you. We are huge believers in the saying, “you only get out of your community what you’re willing to put in.” And Davidson, we are all in! Coming in Spring 2021, we are excited to expand into a new Flower Farm where we can better serve our community. We hope to bloom right where we have planted and make the biggest impact possible in our sweet little town! – Karen Holmes